Schumacher | Alex's Floral

Alex's Floral takes an oversized floral motif and renders it with a loose, painterly hand, the brushwork and texture visible across the composition. Developed with the help of AI from a Schumacher archive stripe, the design has a mural-like presence at this scale, the flowers reading as contemporary rather than traditional, and bringing a delicate, almost watercolour softness to a wall.

Printed in the United States on uncoated nonwoven, it is 137 centimetres wide with a vertical repeat of 178 centimetres and a horizontal repeat that matches the width. Sold by the metre from 9.14-metre rolls, it is spongeable and suits feature walls or whole rooms where the large repeat can unfold.